I have pretty good general knowledge but I am surprised that a lot of people equate this with general intelligence. There is a relationship but regurgitating facts is a narrow sector of intelligence.
I am bemused too that old folks' knowledge (say, wives of Henry the Eighth) is often rated as more worthy than modern trivia (Winners of Love Island for example). As pieces of info and memory retention what's the difference?
As for the youth of today our kids (now around thirty) were regularly exposed to quizzes during their youth and have a very broad knowledge across a range of trivia from the current to the classic. One of them is a freelancer and actually had a lucrative few months setting questions for one of the prize online quizzes. So if you want a thirty year old not only who knows what SPAM stands for but has a working knowledge of pop culture and the periodic table she's your woman.
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