My suspicion is that (if the result does remain as it seems to be going) that the Trump brand will become toxic and devalued very quickly (if it isn't already).
The Republican party have indulged him in recognition of the power it brings them with a Republican president, but he has made few (if any) friends amongst those who really matter, and many of them find him, in all other respects, repugnant. The electorate has enabled what they themselves were to frightened to do.
In defeat, I expect him to be dropped, sooner rather than later, like a hot potatoe (see what I did there?)
Without power/influence, and reputedly without money either (it may well be that creditors will now be queuing up, where they wouldn't if they were dealing with The President, and could (reputedly) take him to the cleaners), he is rendered an "untouchable" (in the Indian sense).
There are a number of people that look like they will go into rapid decline with him. Rudy Giuliani is one, but most notably Steve Bannon, who seems to have fallen foul of his lack of finance and (pending) lack of friends in high places (following his latest outbursts re Fauci et al, even his lawyers have abandoned him).
The chances of the Republican party selecting him to stand in 2024 are less than zilch, though a return to populism and the politics of the gutter with a different candidate will depend on how Biden/Harris walk the very difficult path they've been selected for. The Trump-style support is not going away as fast as he himself might.
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