If you like it, fine of course but 'coke' drinkers generally won't buy it - hence the frequent promotions presumably. Every year I buy about 200 cans of pop for the village show. A few years ago instead of Coke I bought Pepsi Max which was on offer at Costco. Out of 3 slabs we sold about 8 cans.
I don't drink any of them so I have no opinion - I suspect it might be less about the taste than the brand. Is there supposed to be something different about it? What makes it "Max"?
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